Holiday Season 2017: The Connected Interactive Retail Solution

Connected Interactive’s 2017 Holiday Infographic explores last year’s holiday spending trends & top retail categories and how to target 2016’s top holiday shoppers via Mastercard transactional data. Contact info@connectedinteractive.com to learn more about our Holiday Solutions today!

Holiday Season 2017: Expect a BLIZZARD of Spending

2017 Holiday Infographic, Connected Interactive’s 2017 Holiday Infographic explores last year’s holiday spending trends & top retail categories, the rise of Black Friday sales, and how to target 2016’s top holiday shoppers via Mastercard transactional data.

Connected Interactive Presents: The Mastercard Back-to-School Solution

The 2017 Back-to-School Season is almost here!

August and September represent a crucial spending period for back-to-school shoppers, with last year’s BTS spend projected to reach an astonishing $75.8 billion! Research shows that clothing, electronics, school supplies and shoes were expected to lead the spending frenzy, with an average family spending up to $461 on back-to-school products.

Connected Interactive has partnered with Mastercard Advertising Insights to bring a turn-key back-to-school solution to the Canadian Market. With Mastercard Advertising Insights, advertisers can reach crucial back-to-school shoppers programmatically via four main taxonomies:

  1. Back to School Shopper- Office Supplies- Frequent Transactor
  2. Back to School Shopper- Electronics- Top Tier Spender
  3. Back to School Shopper- Children’s Apparel- Top Tier Spender
  4. Back to School Shopper- Department Stores- Frequent Transactor

Are you interested in utilizing the above Mastercard Data to reach your back-to-school consumers? Contact info@connectedinteractive.com today!